David Orgel

Principal, David Orgel Consulting
Send a Message

Author Profile

David Orgel is an award-winning business journalist, industry expert and speaker. He is currently the principal of David Orgel Consulting, delivering strategic content and counsel to the food, retail and CPG industries.



Course correction

How to know when it’s time to adjust course at retail.

Retail marketing that drives education and trust

Spotlighting key trends and solutions improves a retailer’s chances of building shopper engagement and loyalty.

Five retail imperatives for the new year

In this latest column, David Orgel discusses the hurdles retailers will face in 2023, and how they can ease the challenges by thinking strategically about the needs of shoppers, employees and communities.

Retailers double down on community support efforts

In his latest column, David Orgel discusses how retailers have raised the bar with creative initiatives that spotlight deep knowledge of local needs.

Strategic moves to drive results this holiday season

In his latest column, David Orgel illustrates how relying on proven retail strategies help retailers succeed in the fourth quarter.

Reenergizing e-commerce strategies

Columnist David Orgel emphasizes how enhancing customer experiences is essential amid changing shopper behaviors.

Retailers retool loyalty efforts for new era

In his latest column, David Orgel looks at retailers’ refashioned loyalty effort strategies that include tying into inflation and leveraging personalization.

A new look at Gen Z consumers and employees

From health preferences to career intentions, columnist David Orgel writes about how Gen Z’s evolving perspectives provide new opportunities for retailers.

Talking to consumers about price and availability

Columnist David Orgel discusses how retailers need to communicate with empathy in the face of ongoing inflation and supply chain challenges.

Building strategies around local products

In his latest column, David Orgel points out how from sustainability to customer experience, retailers are finding reasons to advance the local trend.